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As a corporate citizen, MTR seeks to identify areas of need where it can
assist the community at large. MTR
interacts with people in ways that reinforce MTR's place in the community.
For example, MTR organized events in August 2001 to celebrate a milestone
in Hong Kong's transport heritage and to promote the benefits of train
modernization. Two thousand people brought charity tickets for the last
journey on first generation trains from Central Station to Kowloon Bay
Depot, where they joined a further 8,000 people at the depot's open day.
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With their caring attitude, the 70 staff belonging to MTR's Corporation
Community Involvement Team (CCIT) organize between 8 and 10 events per
year to help those in need. Examples of their activities in 2001 include
renovation of the homes and repair of electrical appliances for senior
citizens living alone. As Mr. Ng Ping Kee, a long standing CCIT member
says "It is better to do chores for the elderly than taking them
out to eat in a restaurant, They have a very limited budget and hiring
a handyman is often something they cannot afford."
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In February 2001, a 24-hour
Pedal Kart Grand Prix was organized by the Hong Kong Round Table. 22 organizations
entered 36 karts for this endurance charity race. MTR's four kart teams
raised over HK$50,000 for a number of charity and traveled over 2,000km.
Major beneficiaries include Worldwide Fund - Wheelchair Access Walkway at
Mai Po Marshes, Sunbean Children's Home, Hong Chi Association and Hong Kong
Society for Rehabilitation. Thanks to MTR's team of design and mechanical
specialists and dedicated pedallers, the Corporation won the Best All Round
Team award. |
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2002 Target
To maintain the same level of community involvement
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<Code
of Conduct> , <Customers>
, <Our Staff>,
<Dialogue
with External Stakeholders> , <Health
and Safety> , <Human Rights>
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